Search and view our videos serving AMER, EMEA, LATAM, INDIA, and APAC #architectsareworldwide
B2C Solution Architect: Learning Lab - Multi-Cloud Customer Data Strategy
In this Learning Lab, we explain why implementing a data strategy is essential for customers to create frictionless customer experiences powered by B2C Commerce, Marketing, and the Salesforce Platform. We walk through the principles that drive our B2C Customer Data Strategy, and introduce b2c-crm-sync, a contemporary perspective on integration B2C Commerce with the Salesforce Platform that operationalizes this data strategy.